conradbuck » Provenance http://www.conradbuck.com/blog Tue, 17 Nov 2009 11:18:24 +0000 en hourly 1 Why out of date technology is growing in demand http://www.conradbuck.com/blog/video/why-out-of-date-technology-is-growing-in-demand/ http://www.conradbuck.com/blog/video/why-out-of-date-technology-is-growing-in-demand/#comments Tue, 03 Nov 2009 04:02:37 +0000 conrad http://www.conradbuck.com/blog/?p=135 “Meet Nick Sambrato. He runs a print shop in Orlando, Florida called Mama’s Sauce.

Nick isn’t a very smart guy. At a time in history when the print industry is pouncing from one space-age technological advancement to the next, Nick has decided to take a giant leap backwards into the industrial revolution.

Meet the Kluge letterpress. An 2,000 pound, cast iron, electric powered monstrosity of vacillating rods, giant spinning wheels and pneumatic hoses. The Kluge is Nick’s weapon of choice in his battle against the future.
So why does Nick use the Kluge? A clearly outdated, cumbersome and obsolete machine? The same reason any craftsman uses any tool: for the quality of the finished product. A letterpress offers a tangible, three-dimensional look and feel to the printed image that no other technology can replicate.

Let Nick take you on a trip back in time as he runs through the process of turning an ordinary piece of paper stock into work of art.”

KLUGE from Northern Lights on Vimeo.

Just watching this video gives you an amazing insight into how passionate this guy is about printing. Who would you prefer to have print your wedding invitations? Someone like this who has a story to tell behind every print run he does? Someone who you can attach a story to your printed invitations or business cards? or someone you never met who has a printer connected up to a laptop in the back of their office?

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]]> http://www.conradbuck.com/blog/video/why-out-of-date-technology-is-growing-in-demand/feed/ 0 A day with 3sixteen – connecting with your fans http://www.conradbuck.com/blog/video/a-day-with-3sixteen-connecting-with-your-fans/ http://www.conradbuck.com/blog/video/a-day-with-3sixteen-connecting-with-your-fans/#comments Tue, 03 Nov 2009 03:47:17 +0000 conrad http://www.conradbuck.com/blog/?p=128
  • Musician Imogen Heap on connecting with your fans
  • Music fans don’t want to just listen, they want an experience!
    • ]]>     3sixteen, a men’s fashion design company based out of New York, in collaboration with filmmaker Hilton Carter, put together this great “day in the life” video that really gives a raw insight into the day-to-day work and goings on at their company. The fashion industry is known for it’s impenetrable wall of jaded perfection, along with the sad underlying reality that much of the clothing is made in large factories overseas. More and more companies like 3sixteen are changing whole industries one by one by using local manufacturers and creating a whole new fan following based on their openness, genuine, personable and down to earth approach.

    A Day with 3sixteen from 3sixteen on Vimeo.

    The music is by The Radio Dept. “Where damage isn’t already done”

    Related posts:

    1. Musician Imogen Heap on connecting with your fans
    2. Music fans don’t want to just listen, they want an experience!

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